Having lived and worked in the world's fashion capitals, London, Paris, New York and Tokyo, it was in 1998 that Chilean-born designer Maria Cornejo transformed what she started as a retail concept into an atelier named Zero, resulting in the brand name 'Zero + Maria Cornejo'. The name was an expression of a pure vision: a number that neither adds nor subtracts; it is, rather, a point of departure. Using volume and circular shapes as a starting point; garments are often draped and cut from one piece of fabric. The designer dresses from the brand stand out amongst the rest of the collections as the key pieces to covet as a fashion follower. The Zero + Maria Cornejo label is renowned for its simplistic yet sophisticated sense of style through specialised cuts and angles, a fantastic starting point to a well layered look, according to the BySymphony team.